Employee Personas: A New Tool to Connect Your Workforce

Updated: Feb 23

While working remotely comes with undeniable perks, employees feel less connected to their co-workers than ever before. Gone are the morning chats, coffee breaks, lunches, and all in-between moments when we learned about one another. Now, much of the workforce has started jobs without even having the chance to meet our boss or team in person, leaving little time to form genuine, meaningful relationships.

Interpersonal communications are essential for building trust, enhancing collaboration, and realizing workplace potential. Still, far too often, relationships become fractured simply because we don’t know enough about our most essential human connections. According to a Gallup report, 51% of employees feel isolated and disengaged at work, often leading to feelings of misery that spread to their peers. Another recent global study found that one in three employees reported feeling disconnected from their leadership teams. Furthermore, the research stated that without the opportunities or tools to connect meaningfully, collaboration, well-being, and performance suffer as burnout increases.

Re-Think Organizational Connections:

It's time to start thinking beyond the role and into the employee's mind and what information will help them connect with others to build a sense of community and connected consciousness in the workplace. By learning about ourselves, co-workers, and partners, we become empowered to forge meaningful relationships that improve team dynamics, increase productivity, produce better results, and help us have some much-needed fun along the way.

According to the Center for Talent Innovation, when people feel like they belong at work, they are more productive, motivated, engaged, and 3.5 times more likely to contribute to their fullest potential. Belonging at work requires emotional bonds to be formed, and employers can’t rely on virtual happy hours or half-baked team-building activities to forge connections. While well-intentioned, employees often perceive these initiatives as time-wasters because they don’t get much value from them.

It’s time for employers to re-humanize the workplace. To re-connect employees and create a sense of community within remote, hybrid, and in-office work settings. It’s time to flip the script on the great resignation and usher in the most extraordinary transformation of workplace culture. Yes, business is a numbers game, but in the end, it's people that help drive profits, and connecting on both personal and business levels is crucial to combat burnout and fatigue in the relentless push for increased productivity.

Introducing PTNL Employee Personas:

That's why PTNL created a new tool to connect the workforce at any distance through employee personas. By definition, personas include aspects of someone's character that is presented to or perceived by others. Our propriety questioning model for creating a persona is delivered through a digital interface that outputs a comprehensive, personalized PDF report for each employee.

The Contents of a Persona PDF Report:

Personas are as unique as the employees creating them, about 12-15 pages in length; they cover the essentials for improving self-awareness and relationship building. They have been developed from over 20 years of relationship modeling and offer a holistic, integrated approach to enhancing employee connections.

Here is a brief outline of the three sections of a persona. All of the information contained within is documented in a personalized format with standardized content categories so they can be easily shared and interpreted across your team or organization.

Section 1: Relevant Personal Information

  • Name, nickname, picture, department, and location

  • Likes and interests to help employees find commonalities

  • Influences and perspectives for a deeper understanding

Section 2: Personality Type Assessment

  • Personality type analysis based on the work of Carl Jung

  • Coaching tips and resources for each dominant trait

  • Matrix and charts to help improve workplace connections

Section 3: Learning Style Assessment

  • Learning Style analysis based on the Visual, Auditory, Kinesthetic (VAK) model

  • Preferred learning style with a breakdown of relevant knowledge

  • Helpful communication tips when working with different learning styles

The persona generator interface and PDF report are entirely customizable. We can add your company's unique branding and any additional questions relevant to your organization's purpose, vision, and mission.

Benefits and Uses:

When organizations become proactive in connecting the workforce in new, meaningful ways, they re-humanize the workplace and help create a resilient company culture. Here are some of the most apparent benefits and uses of implementing employee personas.

  • Optimize the onboarding process by having employees complete/share their personas.

  • Connect your organization via an internal portal where all personas are available.

  • Improve collaboration through persona workshops to learn about one another.

  • Enable managers to coach, and develop team members based on their unique persona.

  • Empower employees to identify growth areas for goal setting and development.

  • Increase productivity by fostering more consciously focused communications.

  • Reduce turnover by investing in the emotional intelligence of employees.

One of the most beneficial by-products of implementing employee personas is they it raises the consciousness of employees by increasing self-awareness, empathy, and acceptance of one another, which are essential for supporting diversity, equity, and inclusivity initiatives on a day-to-day basis. We all come from unique backgrounds and have distinct perspectives and traits that will unleash new potential for your organization when woven together.

Why Personas Work:

Employees personas are the missing link to connecting an organization's consciousness because they provide the fodder to accelerate the lifecycle of workplace relationships. Knapp's relationship model provides a valuable foundation by categorizing how relational bonds form over time, ultimately leading to a consciously connected organization.

It's time to re-think employee connections in the workplace and lead the transformation of culture. The more we learn about ourselves and one another, the more resilient workforces we can create. Employee personas work for companies of all sizes, and we offer scaled solutions to meet your engagement, training, and development needs.

If you would like to learn more, drop me a line - jpetrossi@ptnl.com